Online Journal of Communication and Media Technologies

User Perceptions of Social Media: A Comparative Study of Perceived Characteristics and User Profiles by Social Media
  • Article Type: Research Article
  • Online Journal of Communication and Media Technologies, 2013 - Volume 3 Issue 4, pp. -
  • Published Online: 25 Oct 2013
  • Article Views: 18 | Article Download: 154
  • Open Access Full Text (PDF)
AMA 10th edition
In-text citation: (1), (2), (3), etc.
Reference: Chan-Olmsted SM, Cho M, Lee S. User Perceptions of Social Media: A Comparative Study of Perceived Characteristics and User Profiles by Social Media. Online Journal of Communication and Media Technologies. 2013;3(4), -.
APA 6th edition
In-text citation: (Chan-Olmsted et al., 2013)
Reference: Chan-Olmsted, S. M., Cho, M., & Lee, S. (2013). User Perceptions of Social Media: A Comparative Study of Perceived Characteristics and User Profiles by Social Media. Online Journal of Communication and Media Technologies, 3(4), -.
Chicago
In-text citation: (Chan-Olmsted et al., 2013)
Reference: Chan-Olmsted, Sylvia M., Moonhee Cho, and Sangwon Lee. "User Perceptions of Social Media: A Comparative Study of Perceived Characteristics and User Profiles by Social Media". Online Journal of Communication and Media Technologies 2013 3 no. 4 (2013): -.
Harvard
In-text citation: (Chan-Olmsted et al., 2013)
Reference: Chan-Olmsted, S. M., Cho, M., and Lee, S. (2013). User Perceptions of Social Media: A Comparative Study of Perceived Characteristics and User Profiles by Social Media. Online Journal of Communication and Media Technologies, 3(4), pp. -.
MLA
In-text citation: (Chan-Olmsted et al., 2013)
Reference: Chan-Olmsted, Sylvia M. et al. "User Perceptions of Social Media: A Comparative Study of Perceived Characteristics and User Profiles by Social Media". Online Journal of Communication and Media Technologies, vol. 3, no. 4, 2013, pp. -.
Vancouver
In-text citation: (1), (2), (3), etc.
Reference: Chan-Olmsted SM, Cho M, Lee S. User Perceptions of Social Media: A Comparative Study of Perceived Characteristics and User Profiles by Social Media. Online Journal of Communication and Media Technologies. 2013;3(4):.

Abstract

Despite the proliferation of social media and the widespread adoption of these diverse communication tools, there is a lack of studies that conceptualize the characteristics of social media as perceived by users and compare the perceived characteristics or benefits of different social media types. This study examines the user perceptions of six main groups of social media—blogs, micro-blogs, social networks, wikis, forums, and content communities—on five dimensions: participation, commonality, connectedness, conversationality, and openness. User profiles are also investigated to assess the role of demographics and usage in such perceptions. The results of a national consumer panel survey show that different social media applications are perceived differently and social media usage patterns, gender, and age affect these perceptions.

References

---

License

This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.