Advertising Effectiveness: “Understanding The Value Of Creativity In Advertising”, A Review Study In India

Pooja Sharma                                   

volume: 2, issue: 3, July - 2012

Pages:  1-10 

Type: Article

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Analysing the Effectiveness of the Personality Symbols/Icons

Ipek Halim                                   

volume: 2, issue: 3, July - 2012

Pages:  11-32

Type: Article

Abstract  Download pdf file

 

Biology of ICT-Based Communication Paradigm

Deni Darmawan                                   

volume: 2, issue: 3, July - 2012

Pages: 33 -47 

Type: Article

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Facebook and Pharmaceutical Companies: An Industry in Need of Guidance

Susan D. Myers                                   

volume: 2, issue: 3, July - 2012

Pages:  48-70 

Type: Article

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Investigation Into Stakeholders’ Influence on The Environmental Strategies of Oil Companies - A Case Study of PetrobrasHenrique Barros de Cerqueira Paes

Henrique Barros de Cerqueira Paes                                   

volume: 2, issue: 3, July - 2012

Pages:  71- 92

Type: Article

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Name Brand: The Rise of the Independent Reporter Through Social Media

Dr. Brad Schultz    Dr. Mary Lou Sheffer                               

volume: 2, issue: 3, July - 2012

Pages:  93- 112

Type: Article

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The Digital Communications Revolution

Vineet Kaul                                   

volume: 2, issue: 3, July - 2012

Pages: 113 -130

Type: Article

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The First Step To Communication With Environmentally Responsible Consumer: Measuring Environmental Consciousness Of Turkish Consumers

Yavuz TUNA    Levent OZKOCAK                               

volume: 2, issue: 3, July - 2012

Pages: 131 - 147

Type: Article

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The Role of Humor in the Construction of Satire in Nigerian Political Cartoons

Iro Sani    Abdullah, M.H.    Ali, A.M    Abdullah, F.S                       

volume: 2, issue: 3, July - 2012

Pages: 148 -165

Type: Article

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The Role of Information Technology in Media IndustryA Waseem Khattak

A Waseem Khattak    Muhammad Nasir                               

volume: 2, issue: 3, July - 2012

Pages:  166-183 

Type: Article

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